Our proposal regarding the DSGVO: Data minimisation comes first!

Since protecting your data is our top priority and on the occasion of the entry into force of the new EU Data Protection Regulation (GDPR) on 25 May 2018, we would like to introduce our proposal for a privacy policy which emphasises the principle of data minimisation (Article 25) to you. To minimise the extent to which personal data are collected and processed, aixzellent completely renounces the use of external analytics tools such as Google Analytics.

Instead, the behaviour of users visiting our website is analysed completely anonymised and exclusively internally by ourselves with the open source web tracking tool Piwik. This means, in contrast to the use of Google Analytics, that collected data is never transferred to and/or used by any third party. In this way, we can also guarantee that all data is stored exclusively on servers in Germany and thus never transferred to any country with possibly questionable data protection regulations.

The full privacy policy for using our website can be found here. If you have any questions, please feel free to send us a message to sales@aixzellent.de!

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